Branson Hints at New U.S. Airline Venture After Alaska Spat
- Start another carrier? ‘Watch this space,’ billionaire says
- Virgin America brand to be dropped in 2019 after acquisition
Billionaire Richard Branson discusses Virgin America's sale to Alaska Air Group Inc. and a possible new venture. Branson, along with Virgin Sport CEO Mary Wittenberg, speak to Bloomberg's Cory Johnson. (Source: Bloomberg)
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Billionaire Richard Branson signaled he may jump back into the U.S. airline business after tussling with Alaska Air Group Inc. over how long the carrier must pay royalties on his Virgin America brand.
Alaska has to keep paying “unless we decide to start another airline. So, we’ll see what happens,” Branson said in an interview Thursday with Bloomberg TV. When asked if he would create a new carrier, he said, “watch this space.”